Perspective | Issue 6

Welcome to Issue 6 of unfolding ai, providing business and essential insight into the adoption of Artificial Intelligence.

In this issue, a little perspective, based on data as to how ‘early’ AI is in the business world. If you are already on the learning journey for AI, then look at a few seats around you and offer some of this as help to your friends.

Best regards,

Paul

Perspectives and where are we.

The Rogers Innovation Curve

Let’s do some maths, to work out where we are on the Rogers Innovation Curve.

There are 3.3 Billion workers in the ‘Developed World’, of which 67% Are knowledge workers. That works out 2.2 Billion people.

If we assume that chatGPT users is a proxy for ‘knows about / experimenting with’ AI, that’s about 120 million people.

This is about 7% of knowledge workers, which places us in the middle of ‘Early Adopters’.

For comparison, There are 930 Million Linkedin Users (42%, Early Majority Phase, 50% would move into Late Majority). Even Snoop Dogg is on Linkedin now.

Generative AI, came out of ‘innovators’ around 11 months ago, chatGPT was in the news in May 2023 (6 months ago).

The takeout

It’s ok to be just starting, asking beginner questions.

It's also important to support our friends and colleagues when considering the forecast impact on everyone’s work.

Let’s look at Digital Commerce as a guide;

• 1995 — Influential e-commerce marketplaces Amazon and eBay launch. Both companies complete one million transactions by 1997.

• 1998 — E-commerce payment system PayPal debuts, giving consumers a trusted artery to handle both personal and business-related financial transactions.

• 2000 — Google debuts Google AdWords, giving e-commerce businesses the power to advertise through the Google search tool.

• 2000 — Argos Click and Collect

• 2004 — Facebook

• 2005 — Amazon launches Amazon Prime membership.

• 2005 — Etsy Launched (first social selling)

• 2009 — Square debuts, allowing retailers to accept debit and credit payments through an app.

• 2010 — ‘Omnichannel’, Screwfix.

• 2014 — Apple introduces the mobile payment and digital wallet tool Apple Pay.

• 2023 - Digital transformation is over, AI Augmentation age enters ‘Early Adopters’

Apart from the movement of ‘channels’ between devices, the last 8 or so years have been low on innovation. In summary it took 28 years to complete the curve for Digital Transformation.

Even if we assume twice as fast, We probably still have a year to go in ‘Early Adopter’ for AI. At the moment AI interest is around 1 in every 14 people, by moving into the next phase, it will be 1 in 7.

We need to start the re-skilling now, that extra 7 people, is another 120 million people to encourage, train and help.

Just starting, click here.

It’s ok to be at the beginning, Here are some links and starting points for you, or for you to share with others.

Probably the best newsletter in the world on Artificial Intelligence for business professionals.

Back issues available from the website reader.

‘chat’ AI

Probably the easiest place to get started, to experiment and have some fun. All the prompts in the newsletter work on all platforms (unless specifically noted). Do not worry about ‘plugins’, ‘code generators’. Just keep it simple and easy.

The keep it simple guide.

The regularly refreshed simple guide to terms, and terminology, buzzwords and concepts.

Please suggest any topics you, we can add to make this guide truly comprehensive.

Midjourney In-Painting

Midjourney have released a few updates, version 5.3 is imminent. They are working on a web version (as opposed to discord bot), and version 6. Whilst those are in development in-painting has been released. (see the Keep It Simple guide)

Here are the steps to follow.

Turn on remix in /settings (if you haven’t already)

Generate an image as normal using /imagine prompt:

Pick an image from the 4 provided samples, the button you need to press is called ‘vary (region).

This then opens up a place to edit the ‘mask’ area to change, you can also change the prompt for the region to be changed.

Regulations and Ethics Update

There was a recent re-ruling on copyright for machine generated images (in the USA). A couple of points to consider, the art in question was ‘algorithmic art’ generated by code, not a prompted Midjourney type image. There are other cases pursuing that style of re-prompt, based around the argument of ‘significant human involvement’. Also its in the USA, so it’s not global.

This is not the same case as Getty et al, and the training on proprietary images, that case is still in progress. Although it should be noted that already some stock libraries have settled on a ‘license’ for future training. Though they have not disclosed how that gets paid to the artists. They are all also adding AI generation to the stock image platforms.

However it would be worth remembering that AI is not currently covered by clause 230 (in the states) which is the platform exemption of responsibility.

The AI act in the EU continues to move along. In the EU / UK, GDPR is applicable which has strict rules on when machines are used in human impacting decision making, it must be explainable.

There is also the ‘Passing Off Laws’ to be considered, which as an artist is where I would start if someone discloses using the prompt ‘in the style of Paul Bratcher’, seems a pretty clear intent to me.

Quick things to check out

Lofi Music generation

Heygen Video Avatar creation

Chat GPT custom instructions

In the EU, you can now add custom instructions to chatGPT. These are sent to the chatGPT before every prompt that you send. This allows a more customised experience, and is useful for certain tasks. I have a small library of saved custom prompts that I apply as I need them. The official guide is here. It does consume context, so avoid putting in 3000 words (keep them succinct and effective)

Here is an example.

‘What would you like chatGPT to know about you to provide better responses?’

I am a busy professional, my technical knowledge levels is advanced, I am educated to degree level, I am a qualified cabinet maker, photographer and AI Consultant.

How would you like chatGPT to respond

I want you to provide a summary, then having outlined the topic I have asked about, structure a response in clear executive level english. 

I prefer bullet points to be short sentences, not single words.

I prefer actions and key take outs to be summarised at the end for me to take action on

Example prompt and response

What materials and components do i need to make a wooden keepsake box in my cabinet makers workshop, assume i need no tools.

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